Today’s post is my compilation of a quick google and skim through articles about this question:
What makes a good blog?
4 Essential elements to writing a good blog post, by Jeff Goins
https://goinswriter.com/great-blog-post/
“Over my 11 years of blogging, I've made a habit of studying prolific, influential bloggers, and realized something:
They all have a system and structure for blogging.
While the structures vary, they all some form they follow. I'm sure there are exceptions to this rule, but I haven't found one yet. The norm is that serious bloggers have a set way that they write every blog post.”
The Elements:
1. An attention-grabbing headline
2. A captivating lead paragraph
3. Interesting supporting points
4. A compelling call-to-action
Put it all together (His formula):
Choose a topic and write a headline.
Write the lead paragraph.
List a few main points in the body.
Write your call-to-action.
Edit and revise. (At this point, I usually revise the headline.)
Proofread.
Publish (checking the headline one last time to make sure it still works).
Types of Blog Posts:
How To
List-based
News article
Interview
Review
Personal
Explainer/Discourse
Image-based
*Subtype: Stand-alone, or as a series
Blogging steps:
Set up blog
Choose topic
Make an outline
Hook the reader
Call to action
Edit & proofread
Enhance with images
Enhance SEO
Top tips for an effective blog
https://www.thebalancesmb.com/top-tips-to-creating-an-effective-blog-2295733
Use your personality and authentic voice; don’t over-formulate
Be consistent in posting
Keep it simple
Allow comments
Create a great article title
How to structure a Blog Post
https://www.writerscookbook.com/how-structure-blog-post/
Have an introduction that explains why they should read your post on the topic, not someone else’s
Break it up using headings
Keep paragraphs short
Write in plain English. You’ll lose people if you try to be too clever
Don’t be afraid to use your unique voice—that’s what will keep people reading!
Save the purple prose and complicated metaphors for your epic fantasy or poetry
Use images that tie in with—and back up—your arguments
Wrap things up with a conclusion
Have a call to action at the end, even if it’s just a link to your social media accounts
8 Habits of highly effective bloggers
https://copyblogger.com/effective-blog-habits/
Be prolific; write ALOT
Be concise
Be analytical; strategic
Be a lifelong learner
Be focused and consistent
Plan Ahead
Be Persistent
Be a self-starter
8 essential elements of a successful blog post
https://www.forbes.com/sites/allbusiness/2018/04/20/the-8-essential-elements-of-a-successful-blog-post/?sh=33ac950c58fc
Magnetic headline
Compelling lead line or opening
Useful subheadings
Informative and engaging body of text
Appealing graphics
Powerful call to action
Relevant internal links (to other posts in blog)
Good meta description (for google search results)